LYNNWOOD—A brand new indoor basketball training facility, Shoot 360, is set to open in Lynnwood this Fall which will combine state-of-the-art technology with elite-level coaching to help athletes better their game on, and off, the court.
Shoot 360 considers itself a leader in basketball innovation and skill development and provides athletes of all skill levels with immersive and data-driven training. The brand’s proprietary software tracks and measures skill development across three key areas: ball handling, passing, and shooting to give athletes instant feedback on their performance.
It does this by tracking and measuring the three core skill areas (shooting, passing, and ball handling), using computer vision and proprietary software to capture every rep and provide instant feedback, and gamifies training with interactive drills and leaderboards to drive consistency and motivation.
The technology is designed to serve athletes, ages five-75, and to complement school/club training with year-round access and programming like adult shooting leagues. The same technology is used in 28 NBA training facilities across the country.
“When I was growing up, I did not have access to anything like this, and I can only imagine how much it would have changed my game,” said WNBA NY Liberty player Breanna Stewart.
Lynnwood’s upcoming Shoot 360, which will be located at 12410 Beverly Park Road, will be a 12,000 square foot space with a half court (for training purposes), six passing bays, and six shooting hoops. There will also be a companion app where patrons can upload and save their data to track their progress and share it to social media.
Danish Majeed, Owner of the upcoming Lynnwood location, informed the Lynnwood Times he didn’t even hear about basketball until he first visited the United States from Pakistan in 1992.
During that trip, he was invited to attend a New York Knicks game at Madison Square Garden, while staying with his father’s friend in New Jersey. He recalls sitting so high up in the stands he could “touch the ceiling” but, despite the nosebleeds, it was then when he fell in love with the game of basketball.
Majeed later returned to the U.S. to attend college in Upstate New York and moved to the Pacific Northwest after receiving his degree, going on to work sales at Washington’s most prolific tech companies such as Microsoft and Amazon.
When COVID hit in 2020, Majeed, like many, was working from home. He quickly grew bored of the remote environment and remembered, one day, while taking his son to play in an Amateur Athletic Union (AAU) basketball game, that the happiest he has ever been in life was when he was on the basketball court.
“We always tell our kids that they should follow their dreams, they should make money and do what they love to do. I thought, well I love basketball so how can I do this,” said Majeed. “But when I looked at basketball businesses, I found that traditionally these are businesses put together by people that have played at a high level, so it seemed like a high bar of entry because some of the foundational things needed for it, I didn’t have.”
But Majeed didn’t give up there. After visiting his first Shoot 360 location in Kirkland – owned and operated by Rodney Stuckey, former NBA point guard for the Detroit Pistons – he was immediately enamored by how the basketball training facility made basketball accessible to everyone.
“Through the use of technology, it tells the kids three things about a basketball shot – whether you’re shooting left, whether you’re shooting right, whether you’re shooting center, whether your arc is correct. Every single basketball shot you take it gives you that feedback constantly,” said Majeed. “But it wasn’t just what I saw then. It went deeper. Kids who were unable to walk, who were in a wheelchair, could come and learn to shoot. To me that was deeply personal, growing up in Pakistan without the means to play and watching my son continue to ride the pine. When I saw Shoot 360, I saw a model where every kid had a chance. You don’t need to be an elite player.”
Shoot 360, and its franchise opportunities, were the “perfect marriage” for Majeed, he said, adding that it was literally “my story,” yearning for a career in basketball but not having the necessary qualifications.
Majeed reached out to the company for franchise opportunities and the rest was history. He chose Lynnwood as his selected location, having been a Seattle-area resident for the last 20-years and watching Lynnwood “grow dramatically” over the years.
“There’s 75,000 kids within the vicinity of this location so to me it was the perfect place to open a gym,” said Majeed.
Lynnwood’s Shoot 360 is set to open on October 19 provided everything runs smoothly, as far as construction, renovation, and permitting. Majeed plans to have an official ribbon cutting ceremony closer to the opening date of which details will come later.
Shoot 360 will have a drop-in rate of $30 per session but that price will be on a sliding scale depending on how many sessions are purchased in bulk. The training facility will also offer unlimited session membership for $175. It will be open from 2 p.m. until 8 p.m. on weekdays, and 10 a.m. to 6 p.m. on the weekends. Sessions can be booked online or by using the Shoot 360 app.
About Shoot 360
The first Shoot 360 was founded by Craig Moody in Beaverton, Oregon, in 2012. Moody’s idea began at home when his kids preferred video games over driveway hoops. He started tracking player stats on spreadsheets, which evolved into today’s proprietary system that delivers personalized feedback on every rep and session – right to each athlete’s app.
Moody brought with him years of business owner and entrepreneurial experience, as well as a head basketball coach and administrator at the collegiate and high school levels.
Shoot 360 began franchising out in 2019 and now has 55 locations worldwide, with 50 more in various stages of development.
To learn more about Shoot 360 Lynnwood, including rates, discounts/deals, and to keep updated on construction and opening visit: www.shoot360.com/lynnwood
Author: Kienan Briscoe
