May 2, 2024 12:07 am

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Gesa Credit Union teams with the Red Cross to protect Northwest homes

RICHLANDGesa, a community-focused credit union, is partnering with the American Red Cross Northwest region to support the “Sound the Alarm (STA). Save a Life.” campaign, which provides free smoke alarms to those in need and educates the public about home fire safety. Gesa is encouraging the community to join its efforts by donating and volunteering for the campaign if they are able, in order to help keep more community members safe.

Gesa red cross

“Everyday families throughout the Northwest are tragically affected by home fires. That’s why our volunteers and staff work to not only deliver vital services, like providing relief and support to those in a crisis, but also to help the public feel prepared to respond in times of disaster,” said Hannah Christen, Red Cross Regional Preparedness Manager. “This national initiative has helped thousands of people in the Northwest over the last 10 years, and we couldn’t have done it without the help of our volunteers and the generosity of our donors.”  

From now until May 3, community members can visit a Gesa branch or go to gesa.com to donate money to the STA campaign, which will be used to help communities across the Northwest prepare for, respond to, and recover from house fires. The credit union will provide a matching donation of up to $10,000.

Additionally, Gesa team members will volunteer to help with installing free smoke alarms and providing home fire safety education to community members who sign up for a free home visit with their local Red Cross here. The campaign is still in need of additional volunteers, especially individuals that are bilingual. To become a volunteer, community members can sign up here

Every day, an average of seven people in the U.S. die in home fires, often in homes without working smoke alarms. Since the campaign began in 2014, more than 2.5 million free smoke alarms have been installed and more than 1 million households have been made safer across the country, resulting in more than 2,000 confirmed lives being saved.

“We are honored to partner annually with the American Red Cross Northwest region on this vital campaign. Our joint efforts not only aid those in need but also contribute to a broader initiative aimed at enhancing household safety and preventing fires across the Northwest,” said Amber Merrill, Community Relations Managerat Gesa Credit Union. “Since the start of the program, American Red Cross has helped thousands of people and installed free smoke alarms to millions of households. Our team at Gesa is proud to support these efforts that will undoubtedly save more lives each year.” 

Each year, the American Red Cross Northwest region assigns a signature city for the STA campaign, where the non-profit will allocate more time and resources during the campaign. This year, the signature city selected is Aberdeen, Washington.

For more information about Gesa Credit Union visit www.gesa.com. For more information about the Sound the Alarm Campaign, visit redcross.org/sound-the-alarm.


SOURCE: Gesa Credit Union

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